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The Manager, Brand Marketing is focused on driving multiple brands’ strategies and the tactical implementation of those strategies. Reporting to the Director, Brand Marketing, this role supports strategic brand campaign development using data-driven and insights-led brand planning. They will help develop full-funnel brand marketing campaigns to drive relevance, awareness, acquisition, and retention. This role is a highly organized project manager of multi-channel marketing plans, delivering on time and on budget. In addition, they will work closely & collaborate across the marketing team, agency partners, operations, technology, and finance.
This position will play a critical role in driving enterprise-wide initiatives through a keen understanding of the business and drivers of the business, driving strategy development and go-to-market, integrated plans. They will also lead pricing and promotion strategies across WellBiz Brands in partnership with Finance, IT, and Brand Marketing. The Director of Brand Marketing will own the P&L for their brand, driving the overall customer, communication, and messaging strategy for their brand. This includes developing and prioritizing an innovation roadmap and working collectively with cross-functional partners to deliver new products and services within their brand’s shop/salon....
The Sr Manager/Manager of New Shop Openings and Training is responsible for conducting all onsite training for new Drybar shops with potential to support Elements Massage. This role supports franchisees and their teams during the critical time of 120 days prior to opening through the completion of the onsite training and a minimum of 90 days post-opening. It is expected that this position will work independently during the on-site training but will collaborate with both Development and the Operations departments to ensure the onsite training process runs smoothly prior to arriving on site. Post completion of onsite training, this position is responsible for providing the Director of...
The Operations Project Manager is a key member of the Ops Strategy team at WellBiz, responsible for scoping and managing small to medium-sized projects that drive the execution of the company’s strategic objectives. This role involves working closely with business partners, department leads, and external stakeholders to ensure project teams, vendors, and other involved parties are held accountable for successful outcomes. The ideal candidate will oversee the planning, execution, and completion of projects, ensuring they are delivered on time, within budget, and aligned with WellBiz’s goals. The individual will lead the development of new services or projects, taking them from concept to scale...